Driving Revenue, Scaling Products, and Elevating User Experiences.

Overview of Officine Bica case studies showing multiple project screenshots.
Portrait of Vito Bica

A versatile expert with a proven track record who skillfully meshes tech, product, marketing and pricing to drive notable growth.

Examples include increasing eSales revenue for a billion dollar company, getting products to market super fast, and scaling marketplaces with millions of products.

Key Professional Achievements

  • Helped amplify eSales revenue by up to 10% with a tailored purchasing platform of a multinational pump manufacturer with a $2B turnover.
  • Led Brand and UX for the now leading Life Sciences B2B marketplace with 1.4 million products from Seed to Series A.
  • Improved the eCommerce experience of one of Switzerland's largest supermarkets through targeted UX optimizations, resulting in a significant increase in conversion rates.
  • Ramped up a cutting-edge B2C SaaS for mental health diagnosis using qualitative interviews, the Jobs to be Done framework, and rapid prototyping methods.

Key Personal Achievements

  • Started coding at 10, opened my boutique studio with first data-driven web applications in 2001.
  • Founded 3 companies, one under the umbrella of the Elite University Heidelberg.
  • Built multiple SaaS to improve my own lifestyle and business workflows – for personal use.
  • Built a high performing native XML DB in 2006 inspired by jellyfish stem organization.
  • Run the first audio streaming platform with international DJ’s and artists in 2003 for 1 week – You know it was insanely expensive then.

Case studies and client list on request only. The best way to get in touch is through an email intro or just hit the button below.

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